How should you produce an Insight Report that gives you the total number of individuals (unique email addresses) who clicked a link in an email campaign in the first three days after it was sent?

• A. Measure = Responders, Event Date = 3 days
• B. Measure = Total Clicks, Interval = 3 days
• C. Measure = Unique Conversions, Event Date = 3 days
• D. Measure = Responders, Interval = 3 days
• E. Measure = Single Clicks, Sent Date = 3 days

You have a banner image in an HTML file with clickthrough reference. It is named acme_marquee.htm and you have uploaded it into a folder named LOGOS in your Content Library. You want to insert it into the HTML campaign document that has been uploaded to the Responsys Content Library into the HTML campaign document.
Which RPL code should you use to insert this document?

• A. <$insertdocument "cms : //contentlibrary/LOGOS/acme_marquee . htm">
• B. <#include "cms : //contentlibrary/LOGOS/acme_marquee . htm">
• C. <#assign banner="acme_marquee. htm"><#include "cms: //contentlibrary/ " + banner>
• D. <document="${//all content/. . /acme_marquee.htm}">

What three actions must you take to set up your new IP for deliverability success with your major ISPs?
(Choose three.)

• A. Automate the daily delivery of Insight Deliverability reports for your warm-up campaigns, especially the Feedback Loop reports to check on true spam complaint rates.
• B. Set up a backup IP address so you will get through to the inbox even if you are blocked by an ISP.
• C. Ensure that your warm-up audience lists consist of recently opted-in, opened/clicked within the last few months, or are known brand advocates.
• D. Do everything possible to remove lapsed, bounced, or old email addresses to increase the possibility of getting your emails into the inbox.

Your client's email analyst advises you that recent reports show an increased soft-bounce rate of 6% for emails launched in the last 30 days. The analyst is worried about being flagged as having a bad reputation by some ISPs and wants you to suppress sending to soft-bounced addresses for the next 30 days.
Which option should you use to handle the soft-bounce problem?

• A. When defining audiences for the next month, add criteria in Filter Designer to suppress all email addresses that have soft bounced in the last 30 days.
• B. Take the latest CED report to locate all soft-bounced addresses. Run a Connect job to change the DELIVERABILITY_STATUS_ field to U for those addresses so that messages will no longer be sent to that email address.
• C. Manually change the DEVERABILITY_STATUS_ field to Undeliverable for any email that soft bounces.
• D. Create a filter of all soft-bounced addresses for the last three email launches, save it as a PET, and use that as a suppression table for all email campaigns for the month.

How can you share a copy of a campaign with key stakeholders at live launch time?

• A. Create a filter for these individuals and then use the Seed List feature in the Campaign Workbook.
• B. Export the campaign from Message Designer, then copy and paste the source HTML in an email to send to them.
• C. Create a Proof List with their email addresses and then use the Seed List feature in the Campaign Workbook.
• D. Use the RPL proofLaunch () method with each of the recipient's email addresses as a parameter.
• E. Create a Seed Group with their email addresses. In the Audience Selection section of the Campaign Workbook, select this group as your Seed List.